WOW School Media Course

Goal

Our media world is changing daily, and therefore, our course is also expanding to keep up with the evolving technological landscape. What was previously a traditional school newspaper course, focused on printed school newspapers laid out in newspaper style, has been adapted into a more general school media course, so that social and digital media, as well as the use of mobile phones, are also discussed.

The project is aimed at schools and learners who mostly have limited resources (especially regarding computer and smartphone access, data, internet connection, and cash flow). In many cases, the involved schools have never had any form of school media, and the learners also do not have access to media, the internet, or technology at home – or perhaps only have limited access. However, some schools have been part of the project before and have submitted good school newspapers and stories for the competition. We can all learn from each other.

We want to inspire and motivate learners and schools to tell their stories, think about their environments, get excited about possibilities and opportunities, find solutions, and be a mirror for their communities – even with limited resources and hardships. To the extent that it is practically possible, learners and teachers involved in the school media project will receive basic guidance with their stories, photos, videos, digital media, and newsletters. The idea is to communicate as best as possible within the school’s specific circumstances, explore a creative outlet, and hopefully experience joy and a sense of togetherness about what schools and learners have already achieved.

We hope it will open up worlds and bring about change, and in addition, important communication and language skills will also be learned.

Workshops throughout the year

Experienced journalists who were previously involved in the school media project are working again with the schools to prepare learners for the school media competition and provide guidance on the content and execution of the yearly plans. Schools are encouraged to watch the series of training videos and study the feedback and criteria from previous years’ school media competitions.

Important dates for 2024

  • April & May Introductory meeting with schools – overall context and framework. Workshops at schools in the respective regions.
  • Saterday 5 October – Full-day workshop and masterclass for all involved schools at the WOW Festival (during the Woordfees)
  • Monday, 11 November Submission of school newspapers, photos, news articles, stories, and yearly plans for evaluation in the 2024 school media competition (full details will be provided during the workshop in October. Schools must attend the October workshop to be eligible to participate).
  • Wednesday, 4 December – Gala event and awards ceremony.

Training Videos

1. Media literacy

  • The role of the media
  • Freedom of the media
  • Freedom of speech

2. School newspapers (printed and digital): basic principles.

  • What is a school newspaper?
  • The purpose of a school newspaper

3. Editorial team

  • Composition of the newspaper
  • Everyone’s roles and responsibilities

4. The role of the liaison educator

  • Teachers tell

5. Content of a school newspaper

  • What is news?
  • Various kinds of stories & articles
  • How & where do I get information?
  • What not to write

6. Writing Process

  • Basic journalistic writing principles & editing

7. Photography

  • Basic principles of photography & videos
  • How to photograph people

8. Interviews

  • How to ask questions
  • How to conduct interviews
  • How to talk to people
  • What to pay attention to
  • Everything your story should contain

9. Writing in-depth articles (features)

  • Everything your story should contain
  • Balance & equilibrium
  • Research
  • Colour & atmosphere

10. The right way (1)

  • Basic media ethic
  • Slander
  • Fake news

11. The right way (2)

  • Social media, internet – do’s & dont’s
  • Check before you share information & images
  • Is social media such as Facebook or Instagram a reliable (news) source?
  • May one use images & information on other people’s pages?
  • Spreading information via WhatsApp

12. Marketing & exposure

  • Social media – tips & advice
  • Possibilities & reach
  • Marketing value